At our Middletown, NJ dental office, we believe that a brighter smile can do more than enhance your appearance—it can boost your confidence and leave a lasting impression. That’s why we offer professional teeth whitening treatments designed to deliver safe, effective, and noticeable results. Dr. Jay Gohel combines clinical precision with a keen eye for aesthetics, customizing each whitening procedure to suit your unique goals and tooth sensitivity. With his gentle approach and dedication to patient satisfaction, you’ll enjoy a whitening experience that’s as comfortable as it is transformative.
Unlike over-the-counter options, our professional-grade whitening solutions are tailored to your smile, using proven techniques that minimize sensitivity while achieving dramatic results. Whether you choose in-office whitening for immediate brightness or a take-home kit for gradual improvement, you can expect results that are even, natural-looking, and long-lasting. We take the time to discuss your concerns, evaluate your dental health, and recommend the most effective approach for your needs. With our advanced technology, personalized care, and supportive team, you’ll receive the radiant smile you’ve always wanted—delivered with the professionalism and comfort you deserve.
Over time, your teeth can become discolored due to a variety of everyday factors. Staining from foods, drinks, and lifestyle habits can diminish the brightness of your smile, even with good oral hygiene. Professional teeth whitening offers a fast, reliable way to refresh your appearance and restore your smile’s youthful glow.
It’s often recommended in the following situations:
Professional teeth whitening is more effective and longer-lasting than over-the-counter alternatives. Using high-concentration whitening agents applied under controlled conditions, we’re able to remove deep stains and brighten your teeth several shades in a short period of time. Our methods are designed to protect your enamel and minimize sensitivity.
The benefits of professional teeth whitening include:
We offer both in-office and take-home whitening solutions depending on your lifestyle, budget, and desired results. During your consultation, we’ll evaluate the cause of your discoloration and recommend the most effective treatment plan for your goals.
Common options include:
Every treatment is tailored to your specific needs, and we ensure that your whitening plan is both effective and comfortable. We’ll also provide guidance on how to extend your results with good home care and regular dental cleanings.
Common culprits include coffee, tea, red wine, tobacco, aging, and certain medications. Even healthy foods like berries and tomato sauce can contribute to staining over time.
With proper care, professional whitening results can last 6 to 12 months or longer. Avoiding staining foods and drinks and scheduling periodic touch-ups can help prolong the effects.
Yes. When performed under the supervision of a dental professional, whitening treatments are safe and effective. We take precautions to protect your enamel and reduce sensitivity.
Some patients may experience mild sensitivity, which usually subsides within a day or two. We use desensitizing agents when needed and recommend gentle products for at-home care.
Whitening is most effective on natural enamel. Restorations like crowns, veneers, or fillings do not respond to bleaching. We’ll assess your smile and recommend options for uniform results.
The procedure typically takes about 60 to 90 minutes. You’ll leave the office with visibly whiter teeth and minimal downtime.
Professional whitening uses stronger, safer formulations and customized techniques for more effective and longer-lasting results. Over-the-counter options are less potent and less precise.
Yes. A professional cleaning removes plaque and tartar, ensuring the whitening gel can contact the enamel evenly for best results.
Teeth whitening is considered a cosmetic procedure and is generally not covered by dental insurance. We’ll provide a clear cost estimate and discuss any available financing options.
Yes. Whitening is safe for teens and adults, but we typically recommend waiting until all permanent teeth have erupted. Seniors can also benefit, although results may vary based on the cause of discoloration.
I hadn’t been to a dentist in 12 years. I’m not proud of it, but the fear was real. Dr. Heering was the first dentist who didn’t dismiss it. He offered sedation and took time to explain everything before we even got started. I cried in the chair — not from pain, but because I finally felt safe. If dental anxiety is holding you back, this is the place to go. Don’t wait like I did.
I came in for a second opinion about getting implants. Dr. Gohel didn’t try to sell me anything. He showed me the X-rays, explained my options in plain English, and told me what he'd do if he were in my shoes. That kind of honesty is rare. I decided to move forward with the implants and haven’t looked back. Chewing feels normal again — like I got part of my life back.
My wisdom teeth were impacted and infected. I was in so much pain I couldn’t eat or sleep. Dr. Condello got me in the next morning and walked me through everything. The sedation worked like a charm, and he even called to check on me later that night. It wasn’t fun, obviously, but they turned what could’ve been a nightmare into a manageable, respectful experience.
I used to be the ‘closed-mouth smile’ girl in every picture. My front teeth were uneven and a little discolored, and I hated them. Dr. Gohel recommended veneers and showed me a mockup of what they could look like. The process was surprisingly easy, and now? I’m obsessed. My smile looks like it belongs in a toothpaste commercial. I wish I’d done this years ago.
Our whole family goes here — me, my wife, and our two daughters. Dr. Heering is great at making kids feel comfortable without dumbing things down. My girls actually look forward to going. And for me, it’s the peace of mind knowing we’re all getting top-level care in one place. You don’t get that often.
I cracked a molar on a piece of popcorn Friday night — sharp pain, couldn’t chew. Called the office Saturday morning and they told me to come right in. Dr. Condello patched it up quickly and got me a plan for a crown. They saved my weekend, honestly.
I’m a tech nerd, so I was fascinated watching the scanner make a 3D map of my mouth in real time. No trays, no mess, and I could see the image on the screen. Dr. Gohel used it to fit my crown and it was perfect on the first try. Dentistry has come a long way!
I’ve done whitening kits at home and always ended up with those sharp zaps of pain in my teeth. Not here. Dr. Heering used something gentler, and the results were still amazing. Zero sensitivity. 10/10.
I came in for a regular cleaning, and Dr. Gohel offered a screening because I mentioned my dad had oral cancer. He found a small patch on the side of my tongue and referred me to a specialist just to be safe. Thankfully it was nothing, but I had no idea dentists even did that. It really changed how I see dental visits — it’s not just teeth.
I lost most of my teeth years ago due to poor dental habits and some health issues. I’d been hiding my mouth and relying on loose-fitting dentures. Dr. Condello suggested All-on-4, and I wasn’t sure I could afford it, but we worked out a plan. The surgery went smoothly, and now I feel like a new man. I eat better, smile more, and honestly feel more like myself again. It was worth every penny.
I’ve been coming here for over 15 years — even after moving 45 minutes away. That should tell you everything. The staff is warm, the dentists are brilliant, and they’ve kept my smile healthy through every stage of life.
We started coming here when our son needed his first cleaning. Now he’s in college, and we’re all still patients. They remember your name, they ask about your life — it doesn’t feel like an appointment, it feels like catching up with people who genuinely care.
I used to dread dental visits. But this team is kind, patient, and actually fun to talk to. Everyone — from the front desk to the hygienists to the doctors — treats you like a human, not a number. That makes all the difference.
My daughter never liked the dentist — until we switched here. Now she actually reminds me when it’s time to schedule her cleanings. That’s how good they are.
I appreciate how respectful they are of my time. I’ve never waited more than five minutes past my appointment, and they explain everything upfront. No hidden fees, no pressure, just quality care every time.
Dr. Gohel has been my dentist since I was in my twenties. I’m in my fifties now. Through moves, pregnancies, and one very stubborn root canal, I’ve never once considered going elsewhere.
I was tired of hearing horror stories from my husband’s dentist, so I finally convinced him to come here. Now we both go, and he tells everyone he wishes he’d switched years ago.
The office is spotless, the chairs are comfortable, and the tech they use is top-notch. You can tell they invest in quality, and it makes the whole experience feel more professional.
Not just my name — they remember my dog’s name, my last vacation, the fact that I was nervous about getting a crown a year ago. It’s personal here. That matters.
From the moment you walk in, they make you feel at ease. The front desk is efficient, the hygienists are gentle but thorough, and the dentists are down-to-earth. It’s the kind of place you actually look forward to visiting.
Good vibes, skilled doctors, zero stress. I’ve sent five coworkers here and all of them had the same reaction: ‘Why didn’t I find this place sooner?’
I came in years ago with a mess of dental problems and a lot of embarrassment. The team never judged, just helped me fix things one step at a time. I’m proud of my smile now — and they’re a big reason why.
I had bounced around from dentist to dentist before finding this office. That was ten years ago. Now I can’t imagine going anywhere else. They earned my trust and loyalty.
Copyright © 2025 Dr. Jay Gohel, DDS & Paul Condello, DMD. All Rights Reserved.
Website Design, SEO and Internet Marketing by Creative Click Media.
Over 300 Hours including: Member or Past Member
